IdentityMine

| Tags: Design, Silverlight

originally posted by Jamey Baumgardt: (link) - please comment at original post

Recently IdentityMine partnered with Microsoft to create a Silverlight-based web portal to showcase numerous compelling Silverlight experiences that have been developed for the Web.  The case studies showcase many immersive, interactive experiences, such as those created for the NBC Olympics Beijing 2008, the MGM Stargate Fan Portal, and Hard Rock International.  These and many other examples of great Silverlight solutions can be accessed via the Silverlight Homepage here:

http://www.microsoft.com/silverlight/

My team at IdentityMine was responsible for coming up with initial concepts (which started out as rough white board sketches and mood/concept boards) for the entry point of the experience and for navigating the content.  The client wanted us to leverage all the bells and whistles of Expression Studio 3 to create a dynamic and immersive interface.  To do this, we started by toying around with several different 3-dimensional visual metaphors that we thought would work well both for navigating content and in telling the story about how “Silverlight is lighting up the web”.  Some of these early ideas included constellations in a star field, a disco ball throwing light onto a surface, and a crowd of fans holding placards.  Ultimately the final UI design was mostly inspired by the disco ball metaphor, however I don’t think one would necessarily see the connection between the two!

I also want to mention that once again our crack developer/integrator team did a superb job of translating our vision into a working interface that functions extremely well within the browser.  I really am lucky to work with such talented folks.

Below are a series of snapshots that capture our design process from initial brainstorm to final design.  But first, here’s the official Microsoft-approved press release, which I think is quite nice:

“The Silverlight team at Microsoft worked closely with IdentityMine and Zaaz to develop the new showcase that serves as a display into the various Silverlight experiences available on the Web today.

“IdentityMine’s knowledge of Silverlight gave Microsoft full confidence it could maintain the fidelity of Microsoft’s vision for the Silverlight Showcase,” said Brad Becker, director of rich client platforms and tools in the Developer Division at Microsoft Corp. “IdentityMine is a great example of how companies can make the most of Silverlight 3 and the Expression Studio 3 to deliver design and engineering excellence.

“The first step in understanding a new technology is to experience it via existing applications and the new showcase allows companies to view a wide range of implementations built on the Silverlight platform.”

And now, those screen captures:

Initial white board sketches.

Initial white board sketches.

Close up of white board sketch showing "star field" idea.

Close up of white board sketch showing "star field" idea.

"Star field" mock up/mood board.

"Star field" mock up/mood board.


"Disco ball" mock up/mood board.

"Disco ball" mock up/mood board.


"Fans with placards" mock up/mood board.

"Fans with placards" mock up/mood board.

The final user interface.

The final user interface.


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